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April Newsletter – Alluring April Flowers

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April’s Showers Bring May Flowers — Until Then Call Your Florist!

This month’s newsletter is all about beautiful flower arrangements: Our favorite arrangement for April, the Top 5 “Thank You” arrangements, sending yourself flowers to make your week brighter, and much, much more!

contemporary-easter-flowersFSN’s Favorite Flower Arrangement For April

Looking for a great flower arrangement to send to your favorite relative this Easter? Maybe you know someone who has an April Birthday?  Missing You Bunches is the perfect arrangement for any occasion in April! Flowers in a basket are an iconic tradition for Easter and are a perfect way to get into the spirit! No matter what age or personality, Missing You Bunches is a sure winner!

Tulip Thank You FlowersTop 5 “Thank You” Flower Arrangements

Nothing says “Thank You” like a bouquet of beautiful blooms. Your local florist makes it easy to say “Thank You!” Sometimes the best thank you is a little recognition, and having flowers delivered to them at the office never fails to brighten someone’s day. Here is FSN’s choices for the Top 5 “Thank You” flower arrangements!

See our picks for the Top 5 Thank You Flowers


Unique Diamond-White Flower Guide

White AnemoneApril’s favorite flower color is diamond-white. This year, we are spotlighting unique flower colors for you to use in custom flower arrangements, wedding bouquets, centerpieces, and anywhere else you might need great-looking flowers. To make choosing the colors a little more interesting, we are starting with birthstone colors. Last month’s was aquamarine, and this month it’s diamond, or whiteish-silver.

Since ‘diamond’ is not really a color, we are associating it with lighter shades of gray. There are many, stunning flowers that come in light-gray colors, as well as shimming-silver and pale-blue. When creating a color scheme using these light-grays, you can either stick with a monochrome palette, or add a punchy, accent color to really bring out the dynamics! Imagine bright red mixed with silvery-white colors, or how about a vivid-blue paired with diamond flowers and silver accent.

This is a great flower guide for brides looking for unique color palettes and unusual flowers for their wedding.

Read more about our favorite Diamond-White Flowers


Make YOUR Week At The Office Extra Special With Flowers

Flowers for SpringUnless Monday is your day off, it’s rare anyone ever looks forward to heading back to work after the weekend. Working an 8 to 5 job, it’s easy to get a case of the Mondays every once in a while. Do you know what the best cure for the Mondays is? Why, spring flowers of course! Spring flowers lift spirits and put you in a good mood, plus their beauty is extraordinary and will enhance your desk and office like nothing else.

Having flowers delivered is always a fantastic and memorable occasion, no matter who sends them. Flowers don’t have to always be sent to us by our other halves; there are NO rules that say we can’t send flowers to ourselves. What better way to treat yourself than enjoying flowers for a week at work?

Read more about sending yourself flowers…


Need An April Birthday Gift Idea? Check This Out!

You can never go wrong sending flowers to someone on their birthday. Gazing at beautiful flowers creates birthday memories to hold close to heart, especially if your recipient works a desk job. There’s nothing better than having your beautiful birthday gift greet you with it’s vibrant colors every morning when you walk into your office. It’s like celebrating a birthday week instead of just a birthday!

The official birthday flower for April is the daisy. This is a fun and funky flower that rings in spring for everyone! You can’t go wrong with daisies, no matter when you send them, but when it’s April, they are even more special!

Continue reading for more April birthday gift ideas


Local Florist Helps On Winning Design Team At The Philly Flower Show

Philadelphia Flower ShowLast July, when Janet P. Frye AIFD, CFD of The Enchanted Florist, Asheville NC, was asked to join Schaffer Designs’ team of floral artists for the Philadelphia Flower Show, she never imagined the experience would be so grand.
Frye was part of a dream-team of 28 floral artists from across the US who converged on Philadelphia to create a floral fantasy. Working with gloved hands, bundled in layers to withstand the cold environment needed to keep the blooms at their freshest, Frye and the rest brought the vision to life.

Continue reading about Janet Frye and the 2011 Philadelphia Flower Show …


Frequently Asked Prom Questions — ANSWERED!

Creative Prom CorsageWhat wrist do your wear your corsage on? It is generally recognized as proper etiquette to wear the wrist corsage on the left, although a left-handed date may prefer her wrist corsage worn on the right arm.

Do the corsage and boutonniere have to match? Not necessarily, but it usually looks more stylish and put-together that way. Talk to your local florist about your choice of formal wear for prom, both for the guy and the girl, and discuss what corsage/bout options would work best for your combined look.

Read more Answered Prom Questions

FLOWER ARRANGEMENT CARE TIPS
Many flowers are very sensitive when it comes to Ethylene gas which causes color-loss and rapid aging. It is released from vehicle exhaust, wood, coal and kerosene fires, tobacco smoke, and ripe fruit.  Be sure to keep your new flower arrangement away from any emitters of Ethylene gas!

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JUST FOR FLORISTS

VIDEO: Behind The Scenes At The Illinois State Florist Convention
Rae Griffith, President of the ISFA gives FSN an insiders look at what goes on at the show.

Promoting During Prom Season
The key to increased sales this prom season is by producing quality, creative designs girls will instantly fall in love with!

SCAM ALERT: Fake Google Promotions
Florists, be aware of this new scam targeting small businesses!

VIDEO: FSN At The Great Lakes Expo
Loranne Atwill of Flower Shop Network interviews Rod Crittenden, executive vice president of the Michigan Floral Association. Rod tells FSN followers all about the incredible show they’ve set up this year.

VIDEO: Brock Atwill of FSN Interviews Mark Anderson of Floristware
Brock Atwill of Flower Shop Network and Mark Anderson of Floristware discuss some of the latest happenings in internet business and marketing for florists.

FSN’s Photos From The Northeast Floral Expo
The 2011 Northeast Floral Expo was March 12-13 at the Sturbridge Host Hotel in Sturbridge, Massachusetts.

Easter Marketing & Promos For Flower Shops
Great ideas for florists to use with their Easter promotions. Ideas for limited edition Easter specials and more!

VIDEO: Meeting Florists Friends At ISFA Convention
While we were at the Illinois State Florist Convention, we had the pleasure of meeting with LaRonda Lambert of Country Creations Floral & Antiques in Marion IL.


Help make Flower Shop Network‘s monthly newsletter even better! Got questions? Have an idea for a story? With your help, we can make the FSN newsletter just what you want and need. You can drop us a note in the comment section on the blog or email us at social@flowershopnetwork.com. We can’t wait to hear from you!

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