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Home Shop Flowers Bloomin' Blog Find Florists About FSN Contact FSN Florists Only!

FSN Bloomin’ Newsletter For November

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TREND ALERTS! Flower popularity on the rise!

This month’s newsletter is all about incredible, new flower trends! Florists everywhere are going above and beyond their traditional roles and showing off their craft in ways you’ve never thought possible. The drab days of roses-and-babies-breath arrangements are OUT and giving customers a fabulous, one-of-a-kind work of floral art is IN!

With the current availability of unique plants and flowers from around the world, paired with the eagerness of creative florists to think out of the box, it’s no wonder we are seeing such amazing design trends coming from the floral industry.

Keep reading for more insight into some of the coolest trends in flowers!

FSN’s Favorite Flower Arrangement For November

Thanksgiving Day FlowersThere’s no way to pick a November favorite without picking this gorgeous Thanksgiving cornucopia filled with fresh fall flowers, feathers and wheat. FSN’s Earth’s Abundance arrangement is the perfect Thanksgiving centerpiece to complete your festive feast this year.

Just imagine this beauty sitting in the center of your Thanksgiving dinner buffet table. As family members pass by filling their plates with holiday yummies, they won’t be able to take their eyes off of it’s radiant fall flowers. This arrangement instantly creates the classic Thanksgiving Day atmosphere.

Contact your local florist today and order the Earth’s Abundance cornucopia to complete your Thanksgiving decorations.

FLOWER TRENDS: Equisetum, Oh The Possibilities!

One of my favorite foliage trends right now has to be Equisetum. Florists everywhere are using it in the most CREATIVE ways! Equisetum hyemale, also know as horsetail, is a bamboo-like fern. Because it stands so straight, it is ideal for geometric floral designs. Check out this post with great pics of floral designs using this unusual foliage.

Geometric Floral Design Equisetum Bouquet

See more Floral Designs Using Equisetum…

HANAKOTOBA: The Japanese Language of Flowers

Hanakotoba Flower MeaningsIn the Victorian Era, flowers were used as a means of communication. Each flower had it’s own, particular meaning and bouquets were used to send coded messages. People today still send flowers chosen specifically for their flower meanings.

Not only did the Western world have its own coded, flower language, the East had one as well— Hanakotoba, the Japanese language of flowers. Although, obviously not as popular today as it once was, Hanakotoba is still used in many Japanese movies and animations.

Read More About Hanakotoba: The Japanese Art Of Flower Meanings…

FLOWER TRENDS: Pocket Squares Taking The Place of Boutonnieres?

The boutonniere and the pocket square have long been part of a gentleman’s formal attire. Creative florists have recently began to combine the fresh-flower look of the boutonniere and the placement of the pocket square for something new and festive!

Not only will the pocket square stand up to all of the festivities of a wedding reception — just think how perfect this trend is for teens going to homecoming or prom!

Find out more about Floral Trends: Pocket Squares…

FLOWER SPOTLIGHT: The Calla Lily

Calla Lilies - ZantedeschiaThe calla lily is one of the most beautiful and widely used flowers in the florist’s arsenal. Brides everywhere love the simple, yet elegant look of the calla lily and it has become a staple in wedding flowers. Check out this article all about the calla lily with lots of great pics and ideas.

Find out more about the Calla Lily


ASK THE EXPERT

Every week our Plant Expert answers YOUR most challenging plant care & identification questions.

Yellow Dahlia 'Clarion'Ask the Expert: Name of the plant we bought today? We bought a plant today in one of the private gardens open to the public for the charity. The leaves are dark (blackish purple) with yellow flowers about 5cm and about 1 and half metres. They told us it is called Clarion but alas we can’t find it anywhere online or in the books. We need to know how to take care of it. There are still some closed buds on it so it is just starting to flower at this time of year. Jacqueline

Flower Shop Network‘s Plant Expert Reply: The people who sold you the plant were correct in calling it a Clarion. They just didn’t tell you the complete name – Dahlia ‘Clarion’. What you have is a type of Dahlia. For classification purposes, dahlias are divided into various classes according to their form and size. This particular Dahlia is in the single class. This means the flowerheads are composed of a single row of uniform, evenly-spaced ray florets.

August is the peak blooming time for Dahlias. To learn more about this wonderful flower, read Mandy’s August Flower Gets it’s Dues: Dahlia Flower Day post. Once a month, she spotlights a flower and this past August it was the Dahlia.

QUICK FLOWER CARE TIP
When refilling or replacing the water in cut flower arrangements, use lukewarm water. There’s less oxygen in it, and will help to prevent air bubbles in the stem that block water intake. The only exception to this is spring bulb flowers like daffodils and tulips which prefer cold water.

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JUST FOR FLORISTS

Florist Tips: 5 Facebook Things To Do For The Holidays
For local florists, it’s a good idea to keep your Facebook friends updated with your latest specials and promotions, and this is especially important as we near the holidays. By keeping the interest of your followers, you are sure to increase your shops productivity in the upcoming season.

Fraudulent Orders: 8 Signs To Look For
Fraudulent orders are plaguing florists all across the nation. If you look for the following red flags, you can avoid most fraudulent orders.

Just4Florists: 4 Gift Trends You Really Need To Check Out
Looking for new products to round out your inventory? Florists everywhere are looking beyond flowers and finding new gift items that really work for them.

What do you think of Flower Shop Network‘s new monthly newsletter format? Your opinion really matters to us. With your help, we can make the FSN newsletter just what you want and need. You can drop us a note in the comment section on the blog or email us at social@flowershopnetwork.com. We can’t wait to hear from you!

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