Purple Mini Carnation Bloom
Purple Mini Carnation Bud
Sprig Of Lavender Waxflower
Leaves Variegated Pittosporum
Sheer Purple Ribbon
Purple Corsage Pin
* Prices shown in US Dollars, do not include delivery charge and may vary during holidays. The color or variety of some flowers, plants and containers may be substituted due to regional or seasonal availability.
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Flower Shop Network goes to the Northeast Floral Expo
New England florists and vendors attended floral design, business and technology seminars and presentations. New business relationships were forged and products were purchased and sold. High School students competed in floral design and select florists displayed some amazing work. Congratulations to the officials of the Northeast Floral Expo for another successful show.
Renato's seminar was attended by more than fifty florists interested in claiming their place on search engine results. It is apparent that owners are realizing the Internet is the new preferred way for customers to shop and order flowers. Renato relayed the story of a shop owner in Denver, located directly across the street from a large hi-tech company. The shop owner said that almost 30% of his revenue came from the employees of that building, although he had never had a single one of them come inside his shop. Renato expanded on the point by saying that Generation Y (kids these days) are more comfortable online, than on the phone.
Renato outlined some basic ways to improve your websiteâ€™s appeal to the search engines, pointing out that content in the form of keyword rich text was really more important than â€œpretty picturesâ€or flash.
Blogging as well as exposure on social networking sites such as Myspace.com and Facebook.com and even YouTube.com are ways to gain more exposure for a flower shopâ€™s website, according to Renato.
In the end, a shop wants to wrap up as many postions on the natural results as possible. Ways to accomplish this are through listing with online floral directories, such as FlowerShopNetwork.com. For more information on Renato and SAF visit www.safnow.org.