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Home Shop Flowers Bloomin' Blog Find Florists About FSN Contact FSN Florists Only!

12 Decades Strong

We are excited to recognize Flowers By Emslie & Company for serving the Barre, Vermont area for almost 120 years! This local flower shop opened in 1897 and has been thriving ever since.

Two cousins originally opened the flower shop and grew their own vegetables and flowers. The cousins used a wooden sleigh pulled by horses to deliver their goods to customers. A coal burning stove was used during the winter time to keep everything warm.  The sleigh remains in the shop today and is still used as a beautiful display shelf.

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Local Florists Do It Better

Take a second to think about what the most important thing to you is as a customer? LinkedIn conducted an interesting study investigating the top five things customers see as important. Out of the survey respondents, 48 percent cited value for money, cost, price or competitiveness as one of their three most important things.

The LinkedIn article states that, “47 percent of survey respondents stated that customer service was one of their three most important things. The ability of organizations to help consumers at every stage of the journey is critical here, including the ability and willingness to sort out issues as they arise.”

Real local florists are experts in these two categories and blow online wire services out of the water.

What is an online wire service?

When someone orders flowers from an online wire service they order a stock photo of a bouquet and then the order gets sent to a real florist. The problem though is that the wire service will take a large percentage of the order to profit for themselves, some even up to 50 percent. This leaves florists with a hard time making any money. There are also third parties, known as order gatherers, that have set up websites to look like flower shops but are not. Order gatherers set up gateway pages and use Google keywords to make them appear to be local. Order gatherers also take a large chunk of the profits again leaving florist at a loss.

It is impossible for these middle men to provide the same type of value and service that a local florist can provide, which is why at FSN we always send orders directly to real local florists without taking a percentage of the total. Only at a local florist can you trust that your money is going directly towards a high-quality arrangement. Here is a short list of the important qualities that you can only find in a local florist.

-Customized designs
-Personal attention and connection
-On-time delivery
– Years of experience
-High-quality arrangements
-Exceptional customer service from start to finish

Spread the word
Many people are unaware of these wire services and order gatherers that are hurting the floral industry. Take a stand with us and encourage your family and friends to always buy from a trusted local florist.

At Flower Shop Network we are a community committed to supporting local florists. We connect customers to florists in our network directly and NEVER take a percentage of the order. We also ensure that each florist in our network is a true, local business.

Don’t let order gatherers and wire services take chunks of your money.

Support local florists. Spread the word.


Visit My Local Florist

Local Florist Receives High Honor

Congratulations to florist designer, Cathy Hock for winning an award for, “Excellence in the Workplace” from the Rotary Club of Merrimack, NH. This award is a high honor given to an individual that has displayed outstanding performance in their job.

“Cathy is awesome!  She approaches every arrangement, from a single flower bud vase to a $200.00 wedding bouquet, with creativity and finesse.  She loves looking outside the box.  Because of that thinking and her creativeness, she is a national award winner and it shows in every single arrangement she creates.  She is a great boss and coworker, always placing the needs of others before her own,” said Stephanie, an employee.

Cathy also recently won a nationwide annual design contest. She came up with a design using two champagne glasses, one with a rhinestone bracelet signifying the woman and one with crystals in it to represent the man, then united them with flowers.

Dan and Cathy Hock are the owners of Merrimack Flower Shop & Greenhouse in Merrimack, NH. The business has been family owned and operated for 47 years! They are known for their high-quality floral arrangements and gifts, backed by friendly and prompt service. Every bouquet from their shop is carefully arranged with the freshest flowers in Merrimack and is hand-delivered to your recipient’s door. FSN is grateful to be partners with Cathy and Merrimack Flower Shop & Greenhouse for 11 years now.

Thank you for your dedication to the floral industry and to providing your customers with excellent arrangements and service!

Flower Spotlight: Lilies

Let’s start the summer off by learning about the fourth most popular flower in the world, lilies. Lilies are popular for their large trumpet-shaped petals and strong scent. This flower comes in a variety of different shapes, sizes and colors. With over 100 genuses in the Liliaceae family there is much to learn!

Origins and Symbolism
Lilies are native to the Northern Hemisphere in Asia, Europe and North America. In the Victorian Era lilies earned the meaning “majesty,” due to their unique shape and long-time association with the Virgin Mary. People during this era would wear lilies in their hair and pinned to evening gowns.

The lily symbolizes purity and refined beauty. Each color of the lily though represents a different meaning. White lilies symbolize purity and modesty, orange lilies symbolize passion, and pink lilies symbolize wealth and prosperity.

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FSN Shop Earns High Acclaim

Launched in the fall of 2008 out of Gwyneth Paltrow’s kitchen, Goop was originally conceived as a weekly e-mail newsletter. Now it has transformed into a popular website where readers can find suggestions about where to shop, eat, and stay from a trusted friend—not from an anonymous, crowd-sourced recommendation engine.

Goop publishes articles about the best florists across the country and even overseas. Lotus Designs, a FSN member, made their list of the top six florists in Boston, MA.  Goop praised this flower shop for their inherent talent in floral design.

Visit Goop’s website to see the full article.

Lotus Designs is a neighborhood shop located in Boston’s South End. They welcome walk-ins and deliver all over town (about a 20-mile radius from the store) provided your flower order is a minimum of $60-plus. And you can place orders online, too. Their cut-off for same-day delivery is 3pm. Lotus Designs carries a little bit of everything but they specialize in fresh cut flowers and orchids. They also do weddings and events.

David, a dedicated and loyal Lotus Designs customer spoke highly about his experiences saying, “I always order my flowers from your shop. My wife is always completely thrilled with the beauty of your arrangements and she is a pretty avid gardener. The quality of the arrangements is outstanding.”

At Flower Shop Network we love to see our florists recognized for their dedication to superior design and quality. Congratulations and keep up the hard work!

 

Flower Spotlight: Tulips

Tulips are so unique because they come in a variety of colors, shapes, and flower forms. These flowers range from early, mid, to late season blooms so you can enjoy their beauty from March to May. Here are some fun facts and a brief history about this elegant bloom.

Origins & Symbolism
The tulip is a member of the lily family which is made up of 100 species. Tulips grow over a great territory in Asia Minor through Siberia to China. Turkish growers first cultivated tulips around 1,000 A.D. Tulips symbolize imagination, fame, and perfect love.

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60 Years of Flowers and Friendships

We are excited to congratulate Elizabeth Ann Florist and Gift Shop on 60 years in the floral business, making it the longest operating retail business in Oconee County. This shop took the celebration to the next level with many fun and creative festivities for their friends and customers!

To kick off the anniversary the family was featured in the Watkinsville Christmas Parade. Right after the parade they celebrated with a, “60 years of Flowers and Friendships” birthday party. The Mayor, Charles Ivie, read and presented the flower shop with a Proclamation from the City of Watkinsville. Family, friends, and customers all attended along with their minister, Dr. Rev. Teresa Angle-Young who blessed the business.

The shop also hosted social media campaign throughout the 59 days leading up to the official birthday. During the campaign they gave away prizes, made donations to programs in their local community, and highlighted old newspaper articles and memorabilia.

One Facebook post included a picture of a special birthday card the shop received on their 35th anniversary from President and Mrs. Reagan!

Elizabeth Ann Yarbrough started the business in her home in 1955. She attended floral design school in Atlanta, GA and the shop is now operated by her son and daughter-in-law, Bill and Lynne Yarbrough and their son, Paul. It is located on North Main Street in historic Downtown Watkinsville, GA.

Thank you for your dedication to superior quality and professional service throughout the years!

Visit Elizabeth Ann Florist and Gift Shop to find beautiful arrangements from this local florist!

Frey Florist and Greenhouse

This month we are excited to congratulate Frey Florist and Greenhouse on 105 years in business, making it the longest continuous running business in Providence, RI. Frey Florist opened in the early 1900s and continues to be a leader in the community. This shop has decided to celebrate their milestone anniversary in a very unique way.

Richard Espeut opened Frey Florist’s recent location in 1973 and it has become a local landmark in Providence. Every floral arrangement is created by professional floral designers with over 20 years of experience.

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Celebrating 70 Years

We are excited to celebrate with Buckhead Wright’s Florist for their 70 years of superior service in Atlanta, GA. This family-operated business opened in 1946 and continues to be the premier shop for flowers and gifts. 

Sherry Moon is the current owner and is an expert in the floral industry. She is an American Institute of Floral Designers Certified Florist and Georgia Master Florist. She also won “Designer of the Year” for the City of Atlanta and State of Georgia. She was also recently added to the National Board of Directors for AIFD, being named National Director at Large. Sherry shares her passion by giving classes for garden clubs, churches and other organizations.

Buckhead Wright’s Florist focuses on its customers by giving individualized creative suggestions and services. This shop has earned a reputation for going the extra mile, creating beautiful floral designs, providing value and affordability, and having professional service.

One satisfied customer stated, “I have been using Buckhead Wright’s for Atlanta flower deliveries for 7 years. Without exception every business and person has called to tell me how impressive the arrangement was and many comment on the driver’s professionalism. Dozens of orders and not one disappointment.”

Flower Shop Network would like to congratulate Buckhead Wright’s Florist on their 70 years of business and excellent service.

For a quality florist who has a passion for sophisticated design visit Buckhead Wright’s Florist today.

Flower Spotlight: Violets

Violets are beautiful and symbolize love! Here is a brief history of this month’s flower, learn more about this stunning bloom!

Origins & Symbolism
The word “Violet” derives from the Latin word “Viola.” True violets are native to the Northern Hemisphere and distributed in Hawaii, the Andes in South America and Australasia. Some varieties of violets are plants and others shrubs.

In ancient times, Greeks cultivated Violets and considered them a symbol of love and fertility. Other meanings of this flower are modesty, humility, possible happiness, faithfulness and virtue. A Roman legend says that goddess Venus had maidens, better looking than her, “battered and bruised until they turned into blue violets.” Yikes! Didn’t know that about Venus!

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