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Archives for February 2009

Topping Lucky Bamboo

Ask the Expert: Lucky Bamboo — Can the plants be trimmed?  Mine is growing too tall for the window it sits in… If it can be “topped” where is the best spot on each “branch” to trim it shorter?

Thanks,  K Redford

Reply:

K,

You can top Dracaena sanderiana (lucky bamboo).  Make sure you have the following before you start: a sharp knife, a misting bottle, rooting hormone, clean container for topped piece and distilled water.

Where you top it will depend on the height you want the plant to be.  You will find a node (raised ring on stem) at the height you want the plant to be after you top it.  You will make you cut about an inch above this node.  If you want to start a new stem of lucky bamboo dip the cut end into the rooting hormone.  Let this dry overnight and then place in the new container filled with distilled water.  You need only a few inches of water in the new container.

Red Line Indicates Node - Yellow line indicates where to Make Cut

Red Line Indicates Node - Yellow line indicates where to Make Cut

As for the old stem leave it alone for a few days, then start misting it daily.  This will encourage new growth on the side of the cut.  Care for the old stem and the new stem the same way you always have except for fertilizing.  Wait a couple months before you fertilize the new stem.

Good luck and keep me posted on your progress.

Can’t Find A Fun St. Patrick’s Day Card Message? Blarney!

Pucker up to the Blarney Stone and prep your buddies for a four-leaf Shamrock search because St. Patrick’s Day is upon us! Everyone loves St. Patrick’s Day. What better holiday is there for having some fun with friends by sending a little green their way to keep them from getting pinched? St. Patrick’s Day flowers are a great green gift, but giddy guys and gals go gaga for fun card messages also! Creativity flows like the River Shannon for some, but those struggling to find a clever St. Patrick’s Day card message need look no further than this list of tried-and-true greetings.

Local florists understand the importance of the perfect St. Patrick’s Day card message when sending flowers. It must be witty and fun, sprightly and whimsical. St. Patrick’s Day card messages are always a laugh with a wee bit o’ jollity. After all, half of the fun of receiving St. Patrick’s Day flowers is reading the card message. Unfortunately, not all of us are blessed with such a sing-song heart as a leprechaun. To make sure that your St. Patty’s Day buddy gets the best message possible, check out these card messages that local florists swear are blessed with the luck of the Irish!

Top Ten St. Patrick’s Day Card Messages As Voted By Florists:

  1. Kiss me, I’m Irish.
  2. Don’t worry, be Irish! Happy St. Patrick’s Day.
  3. Wanted to help you think Green today. Happy St. Patrick’s Day.
  4. An Irish Blessing:  May pleasure walk with you; May luck smile upon you; and May joy be at home in your heart. Happy St. Patrick’s Day.
  5. Hope a bit o’ Irish luck and a bit o’ Irish cheer will snuggled down inside your heart and stay all through the year! Happy St. Patrick’s Day.
  6. A Gaelic Blessing:  May happiness often enter your gate and stay very late. Happy St. Patrick’s Day.
  7. Hope you have a very GREEN St. Patty’s Day-With lots of lucky green wishes that all come true!
  8. Pinch me! I can’t believe I’m lucky enough to be celebrating St. Patrick’s Day with you!
  9. Just droppin’ in on the lines o’ ye. With a wee Irish greetin’ from the likes o’ me! Happy St. Patrick’s Day.
  10. I know where you’ll be spending this St. Patty’s day…right here in me heart!

Caring For An Avocado Tree

Ask the Expert: Soil for Avocado Tree
I have been growing an avocado tree from a pit and its doing very well. The leaves and root system are quite large now, and I want to pot it before the roots start to deteriorate. The only problem is, every website i go to for help gives me a different answer on the right soil to pot it in! I would really appreciate it if someone could tell me the best soil for it. Thank you!!!  Ains

Reply:

Ains,

If the avocado is planted in a container use a general purpose potting that is sand, bark and perlite based rather than an a heavy peat based potting soil.  This type of soil will give the plant what it needs along with the drainage it needs. It is imperative that your container drains well.  Be sure to place it in a container that has drain holes. Ceramic or natural (breathable) containers are preferred over plastic containers.  Keep it sheltered from strong winds but exposed to full sun if possible.  Water lightly during the winter months and heaver during the growing season.  It is important that the plant isn’t exposed to temperatures under 55 degrees for any length of time.

I have always wanted to start an avocado from the pit, so please keep me posted.  It might help me get the courage to try growing my own.

Go On! Be Bold With Delphinium!

Know anyone like this?

One of the characteristics that I like to see in people is boldness. Not to be confused with ego or bravado, the type of boldness that I consider appealing is that daring ability to be courageous in the face of danger or adversity. It is having strong enough character to admit convictions that go against the flow or to express opinions that may or may not be the desired ones. I am this kind of person to my friends and I expect the same in return.

The reason that my rant turns to this today is because I was reviewing a list of flower meanings associated with certain blooms that florists use. Delphinium caught my eye then captured my attention with “boldness” listed beside it. When you think about it, how bold do you have to be to remain one of the only true blue cut flowers in a florist shop? Pretty bold I imagine.

I believe that part of the beauty of delphinium comes from its striking color but another part is just how rarely seen that color is in a florist’s grand scheme of things. Pink, red, yellow and green flood the floral industry. They are all gorgeous colors but sometimes I want to see something on the opposite end of the spectrum. That’s where delphinium comes into play.

Do you know someone that is bold or tends to stand out but in a really cool, rather charming way? The next time that gift giving comes around, ask your local florist to include delphinium in the arrangement. Your sweetheart or friend will love the flowers and even more appreciate the card message detailing why you chose delphinium. Your florist can dream up the arrangement while you author the card message but don’t miss the chance for an awesome gift idea like this. It’s why flower meanings are so cool in the first place!

See how blue delphinium makes this arrangement pop?

See how blue delphinium makes this arrangement pop?

Are You In Control Of Your Google Local Information?

Last September Flower Chat had a post called Spammers Hijack Top Florist Google Local Listings. The post detailed issues with Google’s local 10-pack results that allowed spammers to wreck havoc with some of the local listings. Fortunately, this post offered some helpful tips to avoid or overcome the issues that were occurring.

You might be wondering why I would bring up a 6 month old discussion. After all, isn’t it old news? Evidently not!! A couple of weeks ago, I received a call from a Flower Shop Network member. It seems their  shop was displayed in the local 10-pack results. However, the information attached to their listing was not correct. Understandably, this florist was upset and wanted the incorrect information removed. Because we help our members with so many things, the florist naturally turned to us. I directed her to the Google Local Business Center walking her through the process of claiming her listing (which is the only way, I know to get Google to fix the problem).

Although I was happy to help this florist, I have since found a better tool for explaining how to claim your Google Local listing.  I found this Google video that details exactly how to claim your Google Local listing.  Easier and more efficient than my phone instructions, any florist who follows the directions in the video will be able to easily claim their listing and avoid some of the Google local 10-pack issues.  As the video explains, there will be places where you can include information about your company.  In the description box be sure to include searched words in the sentences you use to describe your services. Try using words like send flowers, flower delivery, wedding flowers, funeral flowers etc.   In the website box, be sure to include the url of your FSN Custom Ecommerce Website. Both of these boxes will give customer the important information about your store.

Think this doesn’t apply to you because, you don’t have a website. Think again! Even if you don’t have a website, it is very important that you claim your local listing.  Why? Because, there will be information about your company whether you have a website or not. My family’s nursery and garden center doesn’t have a website. If you type garden centers Paragould Arkansas in the Google search bar, we show up in the local results. By claiming your local listing you can control the information about your shop.

Google isn’t the only place you need to claim your listing.  You also need to claim your listing at Yahoo Local,  Best of the Web and Live Search.  I will try in the next couple of weeks to post guides for claiming these other listings.  Get started by claiming your Google local listing, so you can control your company’s information.

Have You Seen Dragonfly Flowers On McPhillip’s New Logo

Winnipeg Florist Logo

Winnipeg Florist Logo

Logos fascinate me.  In fact, I believe every flower shop should have one.  Why? They define your image.  They let customers know who created the beautiful arrangement and who delivered it.  An effective logo solidifies company branding when used  as part of a marketing strategy. McDonalds knew this when they came up with the Golden Arches.  Do you think they would have been as successful without a logo?

Although there are several Winnipeg Florists, Dragonfly Flowers On McPhillips has a new logo that caught my eye.  I think they have created a logo that will speak to their customers the way the McDonalds logo did. The logo may seem uncomplicated and simple on the surface.  However it is evident that a deep and ingenious thought process went into the creation of this flower shop logo.

For example, the colors they chose convey a very important message.  Dark purple represents riches and nobility while lighter purple shades denote a delicate spirituality of romance.  With these colors, they convey a message that they create flower designs that run the gamut from luxurious granduer to delicate romance.  Color isn’t the only ingenious component.  The inverted dragonfly is fantastic as a symbol for both a dragonfly and a flower while it ties into the letters of their name.  This logo will definitely leave a strong brand impression, which is why it blew me away.  Simple yet extremely effective.

As I understand, Buffie and Duane at Dragonfly included this logo on all of their Valentines Day Orders.  What a great idea.  Now the people who received V-Day arrangements will have Dragonfly Flowers imprinted in their memories.  This should help when they in turn need to send flowers.  I’m sure in the future, the dragonfly flowers vans, stationary, banners, and flower arrangement enclosure cards will all display this superb logo.

So my hat’s off to Dragonfly Flowers On McPhillips For an impressive logo.

Cubicle Dwellers Take Cheer From Flowers

I have spent many an hour in a cubicle. I’ve undergone those Dilbert™-infused moments where the world seems to be about four feet by four feet and the “earth is round” theory seems invalid at best. Fear not, brave cubicle dwellers. Take heart and take cheer from what I have found to be the freshest solution yet.

I am among those who think that pictures of friends and family help time to pass more smoothly but there is one other thing that returns the mind to fancy. Flower arrangements (my favorites always include carnations) are a breath of fresh air. I especially love receiving flowers at work for my desk. Most ladies and many men are like this. We love the attention, the design and welcome the change to our sometimes stifling containment.

Even if you sit in the corner office (kudos!), there are still times when flowers and plants liven up the place. Jamie J. Adams and I discuss often how the plants in her office are progressing, why they are helpful, and how her extensive nursery background helps her keep them more fresh and lively than any other green thumb.

The simple fact of it is that cubicles and offices need something fresh to keep the creative process rejuvenated. Whether crunching numbers or authoring a novella, every office cubicle needs something pretty to jump-start the mind into refreshing thought.

Know a coworker that needs a little pep in their step? Send some flowers! You’ll love the feeling of helping and he or she will love the reward.

Need A Cool Birthday Gift This March?

Potted Daffodils Are Great Birthday Gifts

Potted Daffodils Are Great Birthday Gifts

It says a lot about you when the flower that you’re holding seems to reach out to hug you. Perhaps I just love flowers and want the favor returned, but this is exactly the image that I’m presented with when gazing upon daffodils.

“Daffodils” is the term associated with flowers of the Narcissus genus, while jonquils are the commonplace term for the specific species, Narcissus jonquilla. Jonquils (Narcissus jonquilla) actually refers to the seventh division of daffodils. Divisions for this flower are based mostly on their different flower forms. Whatever the reason for this extra specificity, jonquils share the title for the birth month flower of March.

With both daffodils and jonquils taking center stage this month, I figured that this would be a great chance to talk up the pretty blooms.

Send Daffodil Flower Arrangements

Send Daffodil Flower Arrangements

Whatever term is used, daffodils are (mostly) bright yellow flowers that seem to exude sunshine. Thick and sturdy stems support the colorful portion of the daffodil as there is just too much greatness for a wimpy stem to hold. An uprising “cup” in the center leaves one wondering why ranunculus bears the name “buttercup” instead. It is a truly beautiful flower that is gaining widespread popularity, especially during the spring and summer months.

It’s hard not to take inspiration from this amazing flower. Why would you want a pocket full of posies when you could have a pocket full of sunshine? Potted daffodils make a great addition to any home or office. With March birthdays aplenty, consider potted daffodils as your next big gift idea. It’s also a fun idea to talk with your local florist about using daffodils or flowers that have a similar characteristic that you like. Your florist can create an amazing bouquet based off of your ideas; your great idea taken from the birth month flower of March. See why it’s so easy to love?

Daffodils Flower Killer Or Urban Legend?

This afternoon I received a call from Sandy (Flower Shop Network customer service rep).  With the tone of “say it isn’t so, Joe”, she asked me if daffodils would kill the other flowers in a mixed flower arrangement.  As a defender of the lovely yellow flowers I replied, “I don’t think so.”  It seems that she had been told that daffodils would kill other cut flowers.  As I hung up the phone I wondered, why would someone speak slanderously about this delicate flower.

Now I was on a mission.  I needed to find out if this was an urban legend or some daffodil secret I knew nothing of.  I watch a lot of crime shows, CSI, Criminals Minds and my favorite The Mentalist.  So I applied a few of their techniques to obtain my answer.

Here is what I know about daffodils. They are in the narcissus family and members of the narcissus family when cut produce a harmful stem clogging sap.

Here is what I know about making cut flowers last. Pre-treatments and pre-conditioning are a must for cut flowers.  Pre-treatments are usually done by the growers.  Pre-conditioning is a task performed by the receiving florist and very important for the longevity of cut flowers.  Most flowers receive the same pre-conditioning as soon as they hit the door and you can go from one variety to another without any problems.

However, certain flowers need special procedures to ensure their health and the health of the flowers around them.  This is true in the case of daffodils.  They must be conditioned separately from all other flowers. Why? Because of the sap that drains from the stems when you cut them.  If the sap is absorbed by the other flowers, it will clog their stems thus shutting off their ability to stay hydrated.

OK,  here is where I see Urban Legend status emerging.

Some florist some where didn’t pre-condition their daffodils correctly.  When flowers started dying in mixed flower arrangements containing daffodils, they blame the daffodils and not the conditioning practices of their shop.  (This is kind of like blaming drinking water for cholera instead of the unsanitary practices that allowed waste material to flowing into the drinking water.)  Of course this florist started spreading the word and all of a sudden a misunderstanding became an Urban Legend. This has probably caused some wonderful florists to believe that daffodils are flower killers. When in actuality, they can live harmonious with others as long as they are conditioned properly.

So for those of you convinced that the Urban Legend about Daffodils is true, try this experiment.  Condition some daffodils the correct way and then arrange them with some flowers.  Wait and watch.  Do they last as long as any mixed flower arrangement would.

Follow these pre-conditioning steps for daffodils.

1.  Prepare your daffodils after all other flowers have been prepped.

2.  Fill a container with cool water and add a professional floral food.  The water in the container should be shallow to avoid stem deterioration in the daffodils.

3. Cut at least 1/2″ off of the daffodil stem and place in the container with the floral solution.

4. Leave the daffodils in the container for at least 6 hours before you use them.

5. DO NOT recut the stems when arranging them.  Cutting them will release the sap and you don’t want that to happen.

If you follow these steps, you shouldn’t have any trouble using daffodils with other flowers.  Of course the best way to use daffodils with other flowers is in floral foam arrangements.  You will have less of a chance of sap leakage in a foam arrangement than in a vase arrangement.

I hope my investigative skills have proven that the killer daffodil is an urban legend based on a simple misunderstanding.

***Tip for working with daffodils – For support insert a chenille stem or a section of leather leaf stem into the hollow of a daffodil stem and then insert it into the floral foam.***

Join Flower Shop Network at the Northeast Floral Expo!

Ever wanted to visit Cromwell Connecticut? Now is the perfect opportunity! Flower Shop Network will be attending the Northeast Floral Expo 2009 at the Crowne Plaza Hotel in Cromwell. Just 15 minutes south of Hartford, this is sure to be an exciting time for florists in Connecticut and the surrounding areas.

The show is set to begin on Friday, February 27th and will run through Sunday, February 29nd. There are many great exhibitions and programs that will take place at this floral expo. For instance, florists attending can learn new techniques from the many how-to sessions. There are also business clinics with handy advice, a florist bookstore with useful information, design competitions and more. There’s something for everyone to love!

This is also a great time to meet network coordinators from Flower Shop Network. While networking with other floral industry professionals, stop by our booth and meet the people that make Flower Shop Network the best choice in online directories of florists.

Be sure to stop in to see Flower Shop Network at booth #47!