Flower Shop Network Attends Texas Florists Convention

Representatives from Flower Shop Network attended the Texas State Florists Association Convention in League City Texas on July 11-13th.

Above: Network coordinators Amy Hall, Joe Hays and Rebecca Speer take a moment to pose for a picture in front of the Flower Shop Network booth. Over the course of the three day florists convention, they met with several interesting Texas florists including, Mary McCarthy at the Blooming Idea in The Woodlands, Texas.

Florists conventions are a fantastic place to meet associates face-to-face. In fact, Amy Hall was excited to finally meet Mary in person after years of communicating via the phone. According to Amy, Mary has a wonderful approach to designing flower bouquets. She creates many beautiful arrangements, but her specialty is a unique, European-style, hand-tied flowers-in-foil bouquet. In fact, creating a European flower market feel is the basic philosophy of the Blooming Idea and is the essence of their wedding flowers. Mary and Amy are pictured below.

Blooming Idea is one of many great florists serving The Woodlands, Texas. But, other areas of Texas also have wonderful florists like Connie from Plant It Earth in Webster, Texas. Connie is pictured below with Joe Hays and Rebecca Speer.

Laughter and good times radiated from the booth as Joe, Amy and Rebecca visited with several of our members and introduced new friends to the benefits of being a Flower Shop Network member. Joe (who loves to participate in florist conventions) is seen below explaining to a couple of new friends what Flower Shop Network does to help florists achieve success.

The convention wasn’t just about fun. Floral design, business and technology seminars got down to serious business for many of the Texas florists. Wedding flowers and sympathy flowers innovations were the focus of the floral design series. From the talk on the trade show floor these programs were very well received.

So, as my grandmother would say, “A good time was had by all.” If you missed this year’s convention mark your calendar to attend next year’s convention.

Of course a florists convention wouldn’t be complete without flowers. Amy snapped a few shots of the unique flower arrangements found at the convention.