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Why You Should Petal It Forward

For the past five years, florists around the nation have taken part in SAF’s goodwill initiative, Petal It Forward. While this year has been different in more ways than imagined, Petal It Forward is still happening and is more important than ever. In mid-July, 53% of adults in the United States reported that their mental health has been negatively affected due to COVID-19. Flowers have been scientifically proven to positively affect emotional and mental health. That’s why participating in Petal It Forward has never been more critical than in 2020. If that wasn’t enough, here are a few other reasons why you should Petal It Forward on October 21st: [Read more…]

Scientists Have Discovered a NEW Flower

Last month on a Polynesian island, a team led by a renowned scientist, Dr. F. Rizzle, discovered a rare flower. Sponsored by Walker University, the team had been working on the island to collect data of plants and flowers that could have potential healing elements. [Read more…]

5 Reasons to Send in March

It may seem like there aren’t a lot of reasons to send flower arrangements in March. However, we have a few that are great reasons you should consider sending flowers to someone you love this month! [Read more…]

Zodiac Signs and Flowers: Pisces

Zodiac Signs and Flowers: Pisces

Pisceans are amazing, loving beings that make loyal friends and passionate lovers. If you’re wanting to profess your love to a Pisces with flowers, we’ve got a few ideas of the blooms that best fit their personalities!

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Zodiac Signs & Flowers: Aquarius

Aquarius

Welcome to the season of Aquarius! The people born under this sign are super friendly, unique, fun, and humanitarians at heart. Want to know what flowers to send the stars of the zodiac? We’ve got a few ideas!

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Floral Trends: Welcoming Entryways


In the final video of the SAF Two-Minute Trends campaign, Interior Design expert Kelli¬†Ellis and color trend expert Mark Woodman focus on the subject of creating welcoming entryways utilizing flowers as the “wow” factor. Vibrant colors and exquisite scents are sure to give people the warmest greeting!

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5 Reasons to Send Flowers

Reasons to Send Flowers

Some find inspiration in the beautiful sounds of music, others find it walking in the park or by listening to the waves of the sea. If you or someone you love is one to be inspired by nature, we’ve come up with flowers to send that inspire creativity, reward success, show love, bring happiness and a little bit of luck!

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Zodiac Signs and Flowers: Capricorn

Zodiac Signs and Flowers

Capricorn season is all about determination. As we enter the new year, most people take on a few traits of the Goats (as they are referred to), hustling to kick off the new year with focused intention. To motivate¬†your Capricorn friends, we’ve got a few ideas of flowers that best fit their personalities!

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Flower Spotlight: Amaryllis

Amaryllis Flower Spotlight

Amaryllis flowers are spectacular blooms that make any arrangement look that much beautiful! From their history to their vibrant color and stunning look, you’ll definitely love everything about this flower!

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Floral Trends: Enhancing Public Spaces


As interior design expert Kelli Ellis puts it, “it’s far too easy to overlook natural beauty around us these days.” This is why it’s very important to look for elements that help create engagement in different spaces throughout the office, hotels and other public spaces.

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